For over 25 years, Peter served as a Marketing Executive and Brand Franchise Leader at Gillette. He then co-founded Force of Nature, a sustainable cleaning startup, and joined the Board of Advisors at Tufts Entrepreneurship Center.
Why I Invested:
"After more than 25 years as a Marketing VP at Gillette, I learned the importance firsthand of incorporating a deeper purpose to differentiate brands into highly commoditized markets. When I saw the unique approach Because was taking to make purpose possible in a scalable and efficient fashion for all brands, I knew I wanted to be a part of it."