Building the presentation layer of ecommerce

Get to know our mission, our team, the people that believe in us, and what the world is saying—Because we think it matters.

Our Team

Our female-founded, Millennial team knew there was a better way to engage the modern site visitor. But the content had to be unique on each page. Thus, Because is the only platform that focuses on automating the PDP for high SKU stores.

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Ashland Stansbury

Founder & CEO

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Caleb Jobe

Head of Operations & Marketing

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Paula Redden

Sales Lead

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Rodrigo Martins

Front-end Engineer

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Ellen Hinds

Product Design

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Andres Clemens

Software Engineer

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Audrey Ross

Senior Account Executive

Our Advisors

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Sam Mallikarjunan

Startup CEO & Former Head of Growth at Hubspot

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Greg Segall

Product & Growth (Founder: Alyce)

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Tivan Amour

Founder of recently acquired Shopify app Tone

Our Investors

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Harlem Capital

Early-stage venture capital fund investing in people of color and women.

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Studio VC

NY based VC fund investing in founders to create transformative change.

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North Coast VC

Cleveland-based early-stage venture firm investing in B2B SaaS companies.

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BOSS Syndicate

Sonciary Perez @ Accomplice's Boston Syndicate of Angels

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2 Lanterns Ventures

Boston Based VC Fund started by Mass Challenge Accelerator

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Launchpad Ventures

Boston based Angel Group

Current Job Openings

Sales Development Representative

We’re looking for an experienced SDR who is hungry and ready to hustle to book a ton of demos. You're looking for a super cool product and (totally remote) company culture you can actually get excited about. We love cultivating a positive environment where you can constantly learn, master your craft, and be part of helping a team around you do the same. We empower everyone on our small scrappy team to take initiative and help build new processes, try new approaches, and be appreciated for incremental improvements to drive success.

Apply Now
Lead Software Engineer

We're looking for a product-minded engineer, capable of traversing our entire stack and making meaningful contributions not only to the product but to the team and overall company culture. A knack for good architectural decisions, either learned from past experience or a tenacious mentality to constantly weigh pros and cons. With 3+ years of professional experience, ideally in a role that required a full-stack mentality and involvement in early direction.

Apply Now
General Enquiries

Is your dream role not posted? No sweat! We're always looking for talented, driven people to join our team. Feel free to shoot your resume to PS, don't let it be a boring email!

The proof is in the press

Create. Test. Get Results.

Take the power back from your developer and make every piece of content on your site dynamic. Use the Because easy editor, playbooks, and rules to create messaging that increases revenue.

Automate your website and increase conversions — all without code.

Get Started